# Cold Email Infrastructure Workshops | Poso

URL: https://poso.ai/speaking/

Practical cold email infrastructure workshops for B2B teams: inbox placement, sending setup, and the commercial decisions behind outbound. Taught by Abhishek Patra, founder of Poso.

## Hero

**Eyebrow:** Cold email infrastructure workshops

**Title:** Find what is holding your cold outbound back.

Practical workshops on sending infrastructure, inbox placement, and the commercial decisions behind cold outbound. Learn how to separate setup problems from targeting, data, offer, and messaging problems—and decide what to inspect before increasing volume.

**Speaker:** Abhishek Patra · Founder, Poso

**Primary CTA:** Invite Abhishek to speak — https://cal.com/posoai/speaking-engagement

**Secondary CTA:** Explore the takeaways — https://poso.ai/speaking/#takeaways

## Practical takeaways

**Title:** Know what to inspect before you send more.

Three visible ideas:

1. **Check where the email lands.** — Placement testing and sender-health checks.
2. **Connect setup to commercial relevance.** — Fit, data, offer, timing, and messaging.
3. **Diagnose backwards from pipeline.** — Pipeline, demos, replies, then placement and infrastructure.

## Diagnostic approach

Work backwards through pipeline, demos, positive replies, human replies, inbox placement, and sending setup. Also considers prospect fit, data quality, offer, and messaging.

## Attendee feedback

Ten verified attendee quotes (carousel on the live page). Names and quotes are stored in `/assets/data/speaking-reviews.json`.

## Workshop topics

**Title:** What we can explore with your team.

Topics: domains and mailboxes; inbox placement; prospect data; offers and messaging; performance diagnosis.

Audience: B2B founders, sales and GTM teams, teams increasing volume, founder communities.

## The speaker

**Title:** Over a decade in email. Firsthand experience in sales.

Abhishek Patra, founder of Poso — more than ten years in the email space, hands-on sales and business building, and engineering-led implementation through Poso (sales data and workflow infrastructure for B2B teams).

**Credentials line:** 10+ years in email · Hands-on sales experience · Engineering-led implementation

LinkedIn: https://www.linkedin.com/in/abhisheekpatra/

## Previously delivered session

**Title:** Cold Email Infrastructure at Scale — Deliverability, Setup & What Drives Demos

**Organizer:** GTMDialogues Deepdives

- View the event: https://luma.com/ltit8x1v
- Read the published recap: https://gtmxventures.com/blog/cold-email-infrastructure-setup

## Speaking enquiry

**Title:** Bring a practical outbound workshop to your team.

**CTA:** Discuss a speaking engagement — https://cal.com/posoai/speaking-engagement